NEWS

'Torchlight 2' to be profitable at $20 a pop


Runic CEO Max Schaefer has stated that when the developer's RPG, Torchlight 2, releases this week on Steam, it will be profitable at $20.

Speaking recently with IGN, Schaefer stated that by releasing the game on Steam (digitally) it allows them to save money and make more of a profit.
Back in the day, when we would sell a $60-dollar box, by the time the money came back to us, it would be maybe $14 dollars a copy, he said. And thats what we get nowadays on Steam, selling a digital download version for $20. So from our perspective, were as viable and as profitable as an independent developer used to be selling $60 boxes.

Were bypassing the publisher and box distribution and that lets us bring a $60 game to people for $20. We dont want people to look at Torchlight as a cheap game, because we think its competitive with anything out there. But we like the idea that were at this price.

It sets us apart a little bit. We also want people to buy a Runic Games product without even thinking about it, because they know its always a good value.
You'll be able to download Torchlight 2 this Thursday, September 20.